https://www.randymeyers.com/home daily 1.0 2025-07-28 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/99ee2d28-8422-44cc-b7d8-359fdfcce435/Design2.jpg https://www.randymeyers.com/about daily 0.75 2025-10-30 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/38c4e858-acf5-460d-a2e2-8157a04d1043/Me.jpg https://www.randymeyers.com/contact daily 0.75 2025-10-30 https://www.randymeyers.com/portfolio daily 0.75 2025-10-30 https://www.randymeyers.com/portfolio/project-two-llrgk-rgmdb monthly 0.5 2025-10-30 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/4e121727-80fd-4442-b90a-70a6f990c6a2/TFTT.png Portfolio - Logos/Illustrations Northern supports their Tools for the Trades initiative by donating funds to local high schools, encouraging students to consider trade schools as a valuable alternative to traditional four-year colleges. I developed the original concept for this promotion, which Northern adopted across various materials. The logo was prominently featured on everything from apparel and hats to 5-gallon buckets, helping to unify the campaign and increase visibility. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/ac05ee1f-b78e-4184-9875-32e543af62ab/T-Shirt2.jpg Portfolio - Logos/Illustrations For a period of time, Northern sponsored stock car race driver Erik Darnell. I developed one of the key creative concepts for this promotion, which was used to support the campaign. The design was featured across various branded materials, helping to connect Northern’s identity with the excitement of racing and expand our reach to a broader audience. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/c83a62d1-967d-44ef-9057-1e12af5e06ba/shirt1.jpg Portfolio - Logos/Illustrations Designing apparel to promote our company. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/1dcde2af-f9ab-4393-9907-2aadb0e9a52d/Fire.png Portfolio - Logos/Illustrations I designed a custom logo for Fire Station 14 in Denver, Colorado. The concept was tailored to reflect the station’s identity and values, and was used across various applications to build pride and recognition within the community. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/0a3ebf91-9277-40a2-95ab-55c851bdecbe/Card_2014.jpg Portfolio - Logos/Illustrations Our family Christmas card I designed. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/b992c09a-9588-4a12-8907-405d0d0c9390/Purple.jpg Portfolio - Logos/Illustrations With their corporate offices and training facilities based in Eagan, the Minnesota Vikings partnered with the Eagan Fire Department to strengthen community ties. I created the approved concept for the fire department, which served as the visual centerpiece of the collaboration. The design helped unify both organizations under a shared message of service and local pride. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/893ab14e-a6f0-465b-91f1-2bec0d7dbb90/Decal2.jpg Portfolio - Logos/Illustrations One of the projects I worked on was the design wrap for the solar station that Northern promoted at the Minnesota State Fair. The concept was created to visually highlight Northern’s commitment to sustainability and innovation, while also engaging fairgoers with a bold, eye-catching design that reflected the brand’s identity. https://www.randymeyers.com/portfolio/project-one-ephnc-flmpn monthly 0.5 2025-10-30 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/389d453c-2fed-4185-9fac-5b9fa727f5cb/Master2.jpg Portfolio - Print I led the creation of multiple product catalog cover versions, overseeing every stage, from initial concept development and photoshoot direction to design, layout, print production, and final approval. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/b179bb92-5f7c-4d63-b8ac-c6ae5558cc49/KOTULAS.jpg Portfolio - Print One of our most memorable catalog cover concepts was the Kolutas catalog, a humorous, tongue-in-cheek creation that showcased a mix of products, from garden gnomes to fart machines. Designed as a gag catalog, it was a playful departure from our traditional catalogs. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/fdb99ae9-5afb-4799-a25a-17e1246d7510/PW-Brochure.jpg Portfolio - Print Created product specification sheets for both B2B and B2C audiences, ensuring clear communication of features, benefits, and technical details tailored to each customer segment. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/3db25991-453e-4c5a-99d9-83b1a60a6ceb/Credit+App.jpg Portfolio - Print https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/7bfeab65-f360-4747-9e54-9f4bb5a6e6dc/Gift+Cards.png Portfolio - Print Northern developed fresh gift card concepts annually, tailored for occasions like Christmas, Father's Day, and general use. Each year, we introduced new designs to keep our creative relevant. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/9e0c3a79-e195-4140-921b-6bd6ac8d9e06/Field-Service-Flyer.jpg Portfolio - Print Developed brochures to promote our tech support services, highlighting services from installation to repair. These materials aimed to increase customer awareness of a valuable service that many were previously unaware we provided. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/9e9e890f-1a82-4ff1-9483-d28637f09bab/PettyCreeperShepherdsHook.jpg Portfolio - Print Northern Tool + Equipment had the opportunity to work with several celebrities, including Richard Petty. Our collaboration focused on automotive-related products, where we partnered with him to develop and promote items aligned with his brand and expertise in the field. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/5869d0fa-695f-44b7-8392-57d5cef3a76e/BBFB.jpg Portfolio - Print While at Best Buy, I served as the Lead Designer for the Best Buy for Business division. In this role, I was responsible for concept development, directing photoshoots, and crafting final designs in Photoshop. My work aimed to convey the brand as a reliable partner for small businesses, offering solutions tailored to their unique needs. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/10d1adea-2cfb-4d11-92e6-eed5f59b2618/BBFB3.jpg Portfolio - Print Taking the Best Buy for Business small business helper into other concepts. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/c53a5256-9953-4bc4-9e8a-d31c5199e823/Elton.jpg Portfolio - Print Best Buy frequently promoted artists and their latest music releases, including iconic performers like Elton John. Working on in-store signage for these campaigns provided a unique opportunity to engage with their brand and better understand their creative identity. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/45faa453-7439-4755-bd53-12836c98e687/Rack_Back.jpg Portfolio - Print https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/4f5e62fa-5967-4f73-a1d2-6f34d21c9b78/FSI.jpg Portfolio - Print During my time at Lifetouch Photography, I collaborated directly with Target and JCPenney Photo Studios to develop compelling marketing materials. I managed the entire creative process, from initial concept and photoshoots to final design and print-ready files. These materials included direct mail pieces, point-of-purchase (POP) displays, and free-standing inserts (FSIs). https://www.randymeyers.com/portfolio/web monthly 0.5 2025-10-30 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/e7fb2f29-62d0-4167-98df-61dd6658d76a/NTE+website.png Portfolio - Web We create and update weekly website content, including homepage slides, and eSpots to promote our brand and spotlight current sales. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/36971ff0-362d-4f2d-a8f5-ac8829c93b9b/HP2.png Portfolio - Web From directing the photoshoot to selecting final images and implementing the approved concept using HTML, I led the creative process for launching the new Klutch lineup on the website. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/89f6f0e0-0df9-468b-adc2-9aa1e58fae83/P%2BS.png Portfolio - Web To support our marketing efforts, we developed a dedicated webpage that aligned with promotional materials, helping to increase awareness of our service department and what it offered. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/903b1e96-3cd9-425f-bcc5-8843d3a7038c/Web1.jpg Portfolio - Web Each month, we created dedicated web pages to highlight featured gag gifts, many of which were also showcased in the Kotulas catalog. https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/7ad3fc32-2485-48cc-b6b1-38dd9ec648b8/Socials.jpg Portfolio - Web We delivered daily digital content, including emails and social media posts to promote our brand and current sales. https://www.randymeyers.com/portfolio/photoshoots monthly 0.5 2025-10-30 https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/4d392572-0895-431e-873b-fec6f7ae72ce/Impact.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/1a46825b-1960-44a3-a425-5c668b011c3f/Generator.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/c138a0f6-5e39-47ef-85e2-eb92eff4c657/Grinder.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/3736abc0-8247-475d-88ef-45737a0468df/Impact2.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/148d9a61-428e-431e-b8bb-c46a21137ea7/Mechanic_Trevor_Hero_sm_0003.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/83b49023-6ad2-4ebf-bfee-973781ff0efa/Northern+Tool_03363.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/26d8c34e-76c3-45a5-a957-c7a92a3bec4d/Northern+Tool_03389.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/25e5eded-defe-497b-bcc8-ce1d3d5b0c39/Northern+Tool_03986.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/07cc83d4-461c-41d2-8297-4a555c9a48a7/Northern+Tool_04271.jpg Portfolio - Photoshoots https://images.squarespace-cdn.com/content/v1/68839b5c5757bd52a9e56f5e/60602bdd-ad3f-41c4-8114-508525fe4b71/PW.jpg Portfolio - Photoshoots